Jessica Gulick
Jessica is the Founder and CEO of Katzcy. She relishes working closely with clients to design go-to-market strategies that amplify their strengths and align to their marketing goals.

5 Common Mistakes You Might Be Making with Your Corporate Capabilities Statement That Hinder Your Growth

Whether you’re a commercial company, a consulting firm, or a government contractor, you need a stellar corporate capabilities statement. Aside from being simply a proposal requirement, a corporate...

Top 6 Conferences to Get Cyber Trained in 2020

As a small or mid-sized business, you likely don't have deep training pockets, much less time. Choosing the right conferences is critical. Conferences can offer you the ability to: 

Changing Her Game: From Perfection to Perseverance

As a woman in tech, I am often asked what we need to do to get more women interested in tech jobs and cyber careers. Previously, my response might have been something along the lines of doing away...

My RSA PSA

The annual RSA Conference held each Spring in San Francisco’s Moscone Center is one of the most well-known and longest-running cybersecurity conferences held in the US. With companion events in...

Make Your Next Sales Pitch Marvelous

Amazon’s hit series The Marvelous Mrs. Maisel recently won an Emmy for Outstanding Comedy Series. Set in the 1950s, Midge Maisel’s idyllic life is upended when her husband leaves her, starting her...

Tech “Mad Libs”: Stop Selling on Specs!

Kids love “Mad Libs”—the word game where you fill in blanks with nouns, verbs, and adjectives that your friends provide without knowing the context. Hilarity then ensues as the new, largely...

Bright Ideas for BrightTALK Webinars

Webinars – online multimedia broadcasts that connect presenters with large audiences spread around the world – are an often-overlooked tool in the marketing mix but have proven to be highly...

Crafting a Winning Proposal

Proposals aren’t just a necessary evil, they may be your best chance to differentiate yourself.

Reporting Season

Whether you consider them a marketing gambit or rely on them to help discern trends, cyber research reports and surveys have become part of the annual cyber news cycle. Below we list several...

A Part-Time CMO Can Grow Your Business to New Heights

The parable of the mustard seed is thousands of years old—reminding believers that great trees can spring from even the tiniest seeds. Entrepreneurs believe the same, that a thriving business will...

What Makes It a Tide Ad?

3 Takeaways from the Tide Super Bowl Commercials I know it’s been a minute since Super Bowl Sunday, but I keep finding myself thinking about the Tide ad. Each year the competition is fierce among...

Announcing the Cyber Event Hub!

Katzcy just launched a time-saving, new resource for the cybersecurity community. The Cybersecurity Conference Calendar consolidates all cybersecurity events into one, easy to browse location and...

Cybersecurity Is Art, Not Just Science

Most articles on cybersecurity focus on the technology aspect. Whether it’s commenting on the shortage of skilled talent holding some sort of STEM degree, or beating back the latest attack using...